A big part of having a successful voice over business is getting crystal clear about your purpose.
Unfortunately, many people start with vague reasons: seems like it would be fun, people tell me I have a good voice, maybe I can make some extra money on the side…that sort of thing.
But here’s the thing: when you really think about it, you’ll discover that a successful, sustainable voice over business isn’t possible if you’re only in it for your own pleasure and amusement.
Your job is to pick a group of potential customers where you can add value to their projects, make their lives easier, give them one less thing to worry about.
You, my friend, are not here to be a voice over star. You are here to serve.
For example, in my own voice over business I partnered with voice talents who spoke other languages and with translation companies who could translate my client’s scripts.
This added value made me a one-stop shop and my business skyrocketed.
I’ve identified 6 ways to get more voice over jobs because you add value to your voice over customers and I’ll walk you through them this week’s Inside Voice Over video training blog.
Click here to watch the short video and when you’re done, be sure to leave a comment. I always love to learn what’s on your mind!
Watch this week’s short training video Here Now
After you watch the video be sure to leave a comment. I always love to hear from you so I can support you as you grow your voice over career.
To your voice over success,
Susan Berkley,
Founder, The Great Voice Company
PS
Would you like to learn my marketing secrets for building a great voice over business from the ground up? Our next Voice Over Accelerator Bootcamp is June 16-18. Click www.voaccelerator.com or call 800-333-8108 talent@greatvoice.com
Yeah, that whole concept of “you are in business to serve a customer” seems to be totally lost to some folks. Amazing! I thank the Lord that I’m naturally wired as a servant. But it’s a two-edged sword. Some customers demand unreasonable or unattainable service levels, and that’s extremely stressful for me. I’d always rather under-promise and over-deliver, but with some that’s difficult or impossible.
Trust all is well with you, Susan!
Good morning Susan!
Thank you for this valuable information! It’s always good to be reminded of what’s expected from clients and all the “Dos and don’ts” that can make or break a persons success in the VO business! Have a wonderful day!
Whatever you’re doing, the mindset of being there to serve your “customer” (however that translates) is empowering. Life responds to you and through you. And if you can make their life easier it’s a win-win.
Hi Susan
So good to get your very supportive mails! I am now doing auditions and enjoying. Have not landed my first yet but I can smell it coming! I need to get out to Jersey and visit you Mark and the team!
God Bless! Joe Sant
-Boot Camp / Avatar Studios/ Sept 2014 Alumni