If you’re of a certain age, I’m sure you remember how cool it was to receive a postcard from a friend or family member visiting a far-off land.
Pictures of beautiful scenery, bikini babes, giant lobsters with goofy captions, a circled dot on a distant mountain top with an arrow and a hand-written note: “We were here!!”
You never went anywhere without mailing a stack of postcards to the folks back home. The best featured beautiful foreign stamps and tweet-length travelogues, the dull ones a scribbled “Wish you were here,” although we knew they were gloating just a little in our absence.
These days we post photos of our trips on Facebook and Instagram, attach them to texts and emails. But it’s just not the same as opening the mailbox and finding a beautiful handwritten postcard tucked between the bills and the catalogues.
Postcards are a powerful, inexpensive and underutilized way to keep in touch with your voice over prospects and customers and they work.
They’re a proven and dependable way to get voice over jobs. And the good news is, you don’t have to handwrite a message on the back of each and every one!
So what’s the best way to use them?
In this week’s Inside Voice Over training, I share proven best practices for using postcards in your voice over marketing.
Watch this week’s short training video Here Now
After you watch the video be sure to leave a comment. I always love to hear from you so I can support you as you grow your voice over career.
To your voice over success,
Susan Berkley,
Founder, The Great Voice Company
PS
Ready to start your voice over career in 2018? The first step is my Voice Over Start here training. For only $47 you get a voice assessment with our Talent Advisor plus instant access to my “Perfect Performance” training videos.
www.vostarthere.com
Great Idea! How and where do you get the list to send once you have created your postcards?
Thanks for this,I’ve been working on your design for my first postcard mailer to my list – so this is perfect timing and great to hear -Natalie
I meant to say *my design !
HI Carol, it depends on the niches you choose. Many can be found with a simple google search. I cover this in depth at our bootcamp and in my marketing programs. Call 800-333-8108 or talent@greatvoice.com for details