True story. The production division of my company hired a voice talent to do some voice over work for us. She sounded great on her demo but when we got the sound files we hired her to record, they sounded odd – kind of muffled. The audio engineer called her up to troubleshoot. He went…
Thinking about summer? Barbeques, the beach, the mountains or maybe just your own backyard, it’s that time of year again. And if your summer plans include time on the road you might be wondering what to do if you get an audition or even a voice over job while you’re away from your home studio….
They say success leaves tracks. That’s why I love reading biographies of luminaries in business and the arts. (Just finished the biography of Dale Carnegie- “Self-help Messiah” and recommend it) Rock guitarists spend hours learning the famous licks of Jimi Hendrix and Eric Clapton. And artists visit the great museums of the world to sketch…
Some people wrack their brains trying to figure this one out. They spend a ton of money on high-priced branding packages: professionally designed logos, mousepads, coffee cups and other gimmicks to try to grab attention. But does it work? Is it really worth the money? I must admit that my take on branding is a…
The engineer walked Janice into the voice booth, adjusted the microphone and made sure she was comfortable. He then closed the big soundproof door. The session began and everything seemed to be going well until suddenly, it stopped. “Hold on a minute, ” said the engineer. Janice waited in the booth. She could see the…